I remember being fascinated by old television commercials when I was younger. Some of them were surreal; others were spooky, but I was amazed at how creative the ad agencies were with the limited effects and technology of the 1980s and 1990s. But why should I even be surprised? Although Star Wars was a landmark series that demarcated the start of an era of impressive visual effects, the technologies enabling that weren’t widely adopted, probably because of prohibitive costs, so companies had to crack their heads longer and harder to come up with something that’ll stick in people’s heads.
Ariston would be glad to hear that their commercials got stuck in my head, being the most memorable advertisement video I had ever saw. The catchy singing from stop-motion animated appliances spooked and fascinated me to no end. So isn’t there any wonder that 15 years into my life, I still find myself humming the tune? Watch the video and find out for yourself!
Now it’ll be really spooky if my underwear started talking like that!